Discuss (17) -
Posted at 9:31 AM on Wednesday 06/10/09 by
Ben
Hotness UNHOT
TradePub has a free book summary of "In Search of the Obvious" by author Jack Trout. In his book, Trout explains marketing to both insiders and the general public. Also included is the e-newsletter "Executive Book Alert".
  • 1
    dumbass - Posted 9:49 am PDT 06/10/09 (508 Posts)  Report Spam

    I WAS GOING TO GET THIS AND THEN REALIZED THAT I DIDN'T NEED IT.

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  • 2
    HAHAHAHAHA - Posted 9:51 am PDT 06/10/09 (364 Posts)  Report Spam

    The "obvious" is conveniently located in bacon's closet.

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  • 3
    danpi - Posted 10:13 am PDT 06/10/09 (1133 Posts)  Report Spam

    Line your garbage can and Ben's pockets, come on, go ahead, eh Ben? Btw, how's your oinkle?

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  • 4
    LJW - Posted 11:10 am PDT 06/10/09 (1265 Posts)  Report Spam

    Jack's middle name is Trouser.

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  • 5
    dave_c - Posted 12:09 pm PDT 06/10/09 (16750 Posts)  Report Spam

    Next title in the series, "Seeing the Printed Word", leveraging alphanumeric character sequences to convey meaning.

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  • 6
    OldElfin - Posted 12:15 pm PDT 06/10/09 (55 Posts)  Report Spam

    Seems to me that the amount of information I have to give them is worth way more than a Book Summary.

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  • 7
    smogbreath - Posted 12:20 pm PDT 06/10/09 (121 Posts)  Report Spam

    Trouser... .henh... good one. BACON!

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  • 8
    rollacorolla - Posted 12:26 pm PDT 06/10/09 (218 Posts)  Report Spam

    This is a fantastic deal. I've never been able to make it through a whole book on my own. Thanks Ben!

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  • 9
    joey - Posted 12:28 pm PDT 06/10/09 (88 Posts)  Report Spam

    They say the difference between Sales and Marketing is that people in Marketing know when they're lying to customers.

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  • 10
    MrPerfect - Posted 5:53 pm PDT 06/10/09 (218 Posts)  Report Spam

    I'd love a signed copy of this awesome book.

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  • 11
    MYuhas - Posted 8:06 pm PDT 06/10/09 (79 Posts)  Report Spam

    This would be Obvious for Insiders?

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  • 12
    RKLE - Posted 9:21 pm PDT 06/10/09 (8910 Posts)  Report Spam

    Obama needs this.

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  • 13
    carguydc - Posted 5:42 am PDT 06/11/09 (979 Posts)  Report Spam

    Haha...funny stuff.

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  • 14
    RKLE - Posted 5:15 am PDT 06/12/09 (8910 Posts)  Report Spam

    Obama has just taken this for order

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  • 15
    gremlin246 - Posted 11:39 am PDT 06/12/09 (57 Posts)  Report Spam

    lol

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  • 16
    RKLE - Posted 6:02 am PDT 06/15/09 (8910 Posts)  Report Spam

    obama is enjoying the helpful insight in this.

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  • 17
    RKLE - Posted 6:40 pm PDT 06/23/09 (8910 Posts)  Report Spam

    Still reading/

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