Wow! They said that Blu Ray prices would be coming down. I bought my LG 2 years ago for $98. (same specs, except for the completely useless LightScribe.)

Meritline has the LG Blu-ray burner for $125. $124.99 w/Coupon Code: MLCK1864070630NL1 For First 40 Orders:
http://www.meritline.com/lg-10x-blu-ray-writer-dvd-drive---p-42426.aspx?source=nl100630&hq_e=el&hq_m=1998080&hq_l=28&hq_v=b937909c0f

I happen to like LightScribe for burning things like OS disks, CDs for the car, etc. Then again, not everyone's handwriting is as bad as mine.